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Rome Autumn 2012
Applications: Oct 19, '12
Sessions: Oct 24, '12 - Feb 26, '13
Our vision is to Globalize Silicon Valley by creating and fostering local startup ecosystems in promising markets across the globe. We aim to help launch 1,000 technology companies per year in over 50 cities worldwide.
Naming and Branding
Rome Autumn 2012 SemesterWhat is a brand? Is it you? Is it your vision? How do you determine what you stand for, and then how do you come up with a good company name? What are the characteristics of a good company name? What do you need to do to protect your name?