Microsoft BizSpark
Microsoft® BizSpark® will host the Founder Institute in Rome.


Local Partners

InnovactionLab

Baia

Startup Research

Rome Autumn 2012 Semester

What market are you pursuing? Is the target market big enough? Is it growing or shrinking? What are the other characteristics of your market, and why do you care? How do you find data on your market? How do you define your competitors? What are inexpensive tactics to do custom market research, such as surveys? How can you determine if you can win in your target market, and when do you decide to walk away?

Goal:
Choose your business and market.

Date:
2012-10-31, 04:00 PM

Mentors

Davide D'atri
CEO, Soundreef
Andrea Genovese
Co-founder, Roma Startup

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