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Presentation and Publicity

Berlin Autumn 2012 Semester

How do you get the world to take notice of your company? What are tips and tricks to present your business? What tools do you need to succeed with outreach? How do you identify newsworthy milestones? How do you craft a successful media release? What are effective tactics to get social media, the blogosphere and traditional media to take notice? What are common media mistakes for new companies?

Goal:
Prepare for publicity.

Date:
2013-03-01, 06:30 PM

Mentors

Christoph Sollich
The Pitch Doctor, Startup Consultant
Gabriel Yoran
Founder, Managing Director, Steganos Software GmbH
Cédric Naintré
Director, Redwood MES
Benedikt Lehnert
CMO, 6Wunderkinder

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