Gold Sponsors

Wilson Sonsini Goodrich & Rosati  is the premier legal advisor to technology and growth enterprises worldwide, as well as the investment banks and venture capital firms that finance them. Over the past four decades, Wilson Sonsini Goodrich & Rosati has established its reputation by having an unmatched knowledge of its clients' industries and deep and long-standing contacts throughout the technology sector. 

Silicon Valley Bank  The Corporate Venture team at Silicon Valley Bank works closely with the most well-known corporations and corporate venture capital groups to provide best-in-class access to the venture capital community and startup markets. At the center of the innovation economy, SVB’s corporate relationship management intersects with all areas of the bank and allows the Corporate Venture team to provide clients with a wide range of services such as deal sourcing, syndicated investments, access to quality startups and corporate executives, and unique insight and market analytics.

Promotional Partners

Research and Customer Development

Silicon Valley Spring 2014 Semester

What research can you do to validate or to kill an idea? Does the market that you choose matter? What are good markets, and what are bad markets? Do competitors matter and why? How do you define your competitive landscape? How do you determine the key assumptions of your business? Can key assumptions be tested? What are tactics to test key assumptions when you just have an idea? How do you identify and interview potential customers? What are some tactics for effective surveying?

Goal:
Test your ideas with research.

Date:
2014-04-16, 06:30 PM

Mentors


8.30
Jeff Bonforte
CEO, Xobni

Jeff is the CEO of Xobni, a company focused on helping you manage and use your relationships, with a focus on mobile. Prior to Xobni, he was VP of realtime communications and social search at Yahoo! and has founded multiple startups such as Gizmo5 (acquired by Google) and...

8.24
Adeo Ressi
Founder/CEO, Founder Institute

Adeo Ressi is the founder and CEO of the Founder Institute, the world's largest startup-technology company accelerator. The Institute is the eighth startup that Mr. Ressi has founded or built, four of which were acquired and three of which are still operating. Mr. Ressi...

7.15
Travis Giggy
Founder, Swing by Swing Golf

Travis Giggy is founder of Swing by Swing Golf, with nearly 3M golfers in 139 countries. Swing by Swing was recently acquired. He was previously one of the first 20 employees at LegalZoom.com, and helped grow the company from $1M to more than $100M in revenue. Before that...

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