Gold Sponsors

Wilson Sonsini Goodrich & Rosati  is the premier legal advisor to technology and growth enterprises worldwide, as well as the investment banks and venture capital firms that finance them. Over the past four decades, Wilson Sonsini Goodrich & Rosati has established its reputation by having an unmatched knowledge of its clients' industries and deep and long-standing contacts throughout the technology sector. 

Silicon Valley Bank  The Corporate Venture team at Silicon Valley Bank works closely with the most well-known corporations and corporate venture capital groups to provide best-in-class access to the venture capital community and startup markets. At the center of the innovation economy, SVB’s corporate relationship management intersects with all areas of the bank and allows the Corporate Venture team to provide clients with a wide range of services such as deal sourcing, syndicated investments, access to quality startups and corporate executives, and unique insight and market analytics.

Promotional Partners

Research and Customer Development

Silicon Valley Spring 2014 with Adeo Ressi Semester

What research can you do to validate or to kill an idea? Does the market that you choose matter? What are good markets, and what are bad markets? Do competitors matter and why? How do you define your competitive landscape? How do you determine the key assumptions of your business? Can key assumptions be tested? What are tactics to test key assumptions when you just have an idea? How do you identify and interview potential customers? What are some tactics for effective surveying?

Goal:
Test your ideas with research.

Date:
2014-04-16, 06:30 PM

Mentors

Jeff Bonforte
CEO, Xobni
Adeo Ressi
Founder/CEO, Founder Institute
Travis Giggy
Founder, Swing by Swing Golf

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