Marketing and Sales

Bogotá Spring 2012 Semester

How do you portray yourself and your business to the world? How do you tell the story of your company? How do you define your ultimate success? How do you attract the first customers and partners to your vision? How do you involve your customers and partners in your success? What are techniques to refine your messaging?

Goal:
Identify and convey your positioning.

Date:
2012-08-09, 06:30 PM

Mentors


9.33
Martin Schrimpff
Business Development Director, Pagosonline

Martin Schrimpff is the Business Development Director and Co Founder of Pagosonline. Having studied Mechanical Engineering with Management techniques at Edinburgh University, he became a serial entrepreneur starting 5 different technology companies. Martin was CEO of Siri...

9.67
Brian Reale
Founder & CEO, Colosa, Inc.

Brian Reale is the co-founder and CEO of Colosa Inc., the developer of ProcessMaker (www.processmaker.com), a leading open source BPM & Workflow Software technology. Mr. Reale also co-founded Spotless, LLC (www.spotlesslight.com), an entertainment technology company that...

9.33
Gary Gaessler
VP Sales & Marketing, Cloud Elements

Gary is the VP Sales & Marketing at Cloud Elements. Cloud Elements reduces the time and costs to develop and run Cloud Applications. We build open cloud applications faster with re-usable elements and a cloud-centric product dev team providing a unique blend of technology...

Feedback Form

We welcome your feedback to improve the Institute. Please contact us using the form below, and we will get back to you promptly.
Your Email Address:
Message to the Institute:
What is ? (enter the answer below):
Close Window