Title Sponsor:

Bryan Cave LLP is a diversified international legal practice. The firm represents a wide variety of business, financial, institutional and individual clients, including publicly held multinational corporations, large and mid-sized privately held companies, partnerships and emerging companies.

_____________________

Community Partner:

NextSpace is the workplace for the new economy. NextSpace provides innovative physical and virtual infrastructure that freelancers, entrepreneurs, and creative class professionals need to succeed in the 21st century knowledge economy.

Presentation and Publicity

Los Angeles Spring 2012 Semester

How do you get the world to take notice of your company? What are tips and tricks to present your business? What tools do you need to succeed with outreach? How do you identify newsworthy milestones? How do you craft a successful media release? What are effective tactics to get social media, the blogosphere and traditional media to take notice? What are common media mistakes for new companies?

Goal:
Prepare for publicity.

Date:
2012-07-02, 06:00 PM

Mentors


9.35
Fred Joyal
CEO & Co-Founder, Futuredontics

Fred is CEO and co-Founder of Futuredontics, better known to the public as 1-800-DENTIST. Fred's experience proved to be instrumental in the company's ascent to the top of the dental practice marketing services industry. Fred has written, produced and appeared in more t...

9.59
Jason Calacanis
CEO, Mahalo.com

Jason Calacanis is the CEO of Mahalo.com, a human powered search engine. He has an extensive history as both an investor and founder, and was previously the co-founder of Weblogs, Inc. with Brian Alvey, and the GM of Netscape. Jason serves on the board of ThisNext, is a p...

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